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Indonesia is the largest archipelago in the world. It consists of five major islands and about 30 smaller groups. The archipelago is on a crossroad between two oceans, the Pacific and the Indian, and bridges two continents, Asia and Australia. This strategic position has always influenced the cultural, social, political, and economic life of the country which has achieved independence from the Netherlands in 1945.
Whether you want to take in the world’s highest diversity of coral species while diving the reefs of Raja Ampat in West Papua, stroll ancient temple compounds in Central Java or walk among real-life prehistoric dragons on Komodo Island in East Nusa Tenggara, Indonesia has something for travelers of all stripes.
How then, can you sum up this myriad of tourism riches in a single slogan.This was the challenge facing members of Indonesia’s Tourism Ministry running up to the unveiling last week of the country’s new official tourism slogan for 2011, “Wonderful Indonesia.” Reaction to the new slogan has been mixed, with some expressing remorse that the older, more direct slogan, “Visit Indonesia,” had been dropped.
How then, can you sum up this myriad of tourism riches in a single slogan.This was the challenge facing members of Indonesia’s Tourism Ministry running up to the unveiling last week of the country’s new official tourism slogan for 2011, “Wonderful Indonesia.” Reaction to the new slogan has been mixed, with some expressing remorse that the older, more direct slogan, “Visit Indonesia,” had been dropped.
According to the official Web site of the Association of Southeast Asia Nations, Indonesia ranks No. 4 in tourist arrivals on a list of all Southeast Asian countries. Malaysia, at No. 1, hosted more than 23 millions international tourists in 2009, followed by Thailand and Singapore, respectively.
